Why Bus Branding
Do you know that you get 7-8 lac eyeballs per Bus per day? Such is the traffic condition and density of population in Delhi NCR
When targeted and planned, bus advertising offers fantastic results for brands and service providers – 80% of consumers responds to bus advertising by either purchasing a product, contacting a company or looking into a service.
By placing your advertisement on specific bus routes and geographical areas, Delhi Bus Branding Company can provide you with a cost-effective campaign and avoid financial wastage in areas you are not looking to target.
Over 100% of the Delhi Population live within 5 minutes of a bus route and your Bus ad will be seen by your target audience whether they are a bus passenger, pedestrian on the street, cyclist, or in a car – your ad cannot be missed. They are simply unavoidable vehicles, and are a high-impact medium that repeatedly delivers.
There are a might be different bus transit products and formats on the market and these can be confusing when you are trying to communicate to your exact audience. Delhi Bus Branding has all the knowledge and tools to ensure that your bus campaign is being driven down the correct route
Our Buses caters to two of the main segments Corporate and Schools, and each of the Bus is on road for 125-150 km for 12-14 hours a day.
We have our fleet covering all across Delhi NCR, so we can have your Advertisement on all the locations you want to have it for your Target audience.
Bus Rear – reach motorists, pedestrians and passengers in Delhi NCR. It takes your advertising message directly to drivers and pedestrians on the busy roads and streets, targeting them when they have chance to read and absorb your advertising message.
Targeting a vehicular audience is great when you are looking to capture commuters on their way to work.
Bus Rear adverts feature on all buses and have a high dwell time for example when a bus is stationary at bus stops or at traffic lights, motorists may also find themselves following your ad down the road.
It is rare for Transport Advertising to offer one-to-one communication with target audiences – this is where the bus rear comes in, being the perfect advertising format to interact with consumers in the captive environment of their car where there only concentration is the road.
The average dwell time is 30 seconds meaning drivers have a long time to absorb the advertising message and familiarise themselves with your brand.
Want us to drive your campaign?
Want to use Bus advertising in Delhi NCR? Who wouldn’t – 91% of commuters say that they can spontaneously recall a bus ad.
Bus Branding Media planning and buying
Delhi Bus Branding has the most unique planning and buying system in the outdoor arena; our developed method allows us to confidently implement your campaign.
We compile most preferable Bus Routes and our own independent data in order to fluently organise anything from Small Campaign to Large Campaign.
Demographics and target market information are easily provided as part of our integrated system, as is OTS (opportunity to see). This means that you have plenty of time to relax and grab a cup of tea, comforted by the knowledge that your campaign has been impeccably planned.
Delhi Bus Branding Company have the tools to help you deliver a fantastic campaign. So what are you waiting for? Call us on +91-97115 91212 for your free outdoor campaign plan.